Today I got an email from Crate and Barrel saying that they were giving me 25 dollars to give away to DonorsChoose.org. I didn't get the money of I didn't immediately give it away to the charity that they named. Unbreakable strings attached.
Donor's Choice seems like an interesting place. I logged on, read about some projects that were requesting funding, and tossed Crate & Barrel's 25 bucks at a program to help kids learn to read.
So it's publicity, really. I might not have known that Crate & Barrel was donating to this group if they hadn't made me look around the website. Kind of slick. I feel as if I've been tricked into helping someone by an adorable bunny or something.